15 May 2013

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Mumbai gets its own logo Majhi Mumbai My Mumbai logo Photo

Mumbai gets its own logo Majhi Mumbai My Mumbai logo Photo

Taking inspiring from USA, The iconic "I Love New York" logo which was created in year 1970 and is hugely popular with everyone now Brihanmumbai Municipal Corporation (BMC) created a theme and logo for Mumbai City

The official theme, ‘Majhi Mumbai’ (My Mumbai), along with a logo will be used on

1.  
BMC letterheads

2.  
in campaign material

3.  
at tourist spots

4.  
on dustbins


City based Umbrella Design created the logo.

What reveals or tries to say
Orange is symbolic of the city's unity, happiness, beauty, progress
The blue, the sea.

Second thought about Mumbai Logo

Blue dot atop black circular outline of arms denotes a mother embracing a white flower, symbolic of a child against an orange background.

Image of the Mumbai Logo




In this logo, I do not see sea and I do not see or feel happiness or beauty signs.

In this logo, I do not see mother and her hands.

What you think about above logo.

About New York Logo -

The I Love New York logo is created by Milton Glaser consisting of the
Capital letter I, followed by a red heart symbol  below which are the capital letters N and Y, set in a rounded slab serif typeface called American Typewriter.

The logo and advertising campaign have been used since the mid-1970s to promote tourism in New York City - and also in New York State.

Photo Image of New York Logo




Reality views by sm –

Wednesday, May 15, 2013

Tags - Mumbai Logo

4 comments:

Rajesh K May 15, 2013  

I guess that ILNY is a very popular logo, I remember it. This Maaji Mumbai logo also seems to be nice, but not simple enough like ILNY. I feel that they should have used some other colour instead of blue for the dot.

Destination Infinity

MEcoy May 16, 2013  

well i think it was ok, but then not eye catching